These are two Pepsi-Cola wooden carrying crates made in the 1960’s.
The smaller Pepsi crate measures 18” long by 12“ wide and 4 ½” tall. It is made of sturdy wood slats and features cutout handles. Metal hardware strapping fixes each corner to one another to make the carrier strong. The long side reads PEPSI in red. The other side reads 24 Bottles, Drink Pepsi. Inside it is marked 1964, for the date it was made, and reads “Delta, West Memphis Arkansas, Patented Partitioned Manufacturer” for the crate manufacturer.
The larger Pepsi wood carrier crate measures 16” long by 12“ wide and 12” tall. It is made of sturdy wood slats and features cutout handles. Metal hardware strapping fixes each corner to one another to make the carrier strong. The long side reads PEPSI in red and the other side reads Pepsi-Cola in red. This vintage wooden case held 24 12-oz bottles of Pepsi.
Pepsi is second only to Coca-Cola for sought after soda advertising collectibles. Most of Pepsi’s early advertising were signs made of porcelain, tin, cardboard or cut outs. Other popular advertising collectibles are soda bottles, soda carriers, glasses, clocks, thermometers and giveaways.
