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The Antique Advertising Expert
The Antique Advertising Expert provides free appraisals on your antique advertising collectibles.
The Antique Advertising ExpertThe Antique Advertising Expert
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  • Home
  • About
  • Antique Collectibles
    • Breweriana Collectibles
    • Soda Collectibles
    • Coffee Collectibles
    • Whiskey Collectibles
    • Tobacciana Collectibles
    • Dairy Collectibles
    • Wine Collectibles
    • Bakery Collectibles
    • Sign Manufacturers
  • Blog
  • Appraisals & Purchasing
  • In The Spotlight
    • The Antique Advertising Expert was a featured speaker at the National Association Breweriana Advertising (NABA) Convention!
    • Blue Wing Rye Whiskey Resurrects a Piece of St. Louis’ Distilling Past
    • St. Louis Post-Dispatch: Cook’s Imperial Champagne
    • American Pickers: Poll Parrot Shoes
    • MO History Museum: Coffee Collectibles
    • Country Living Magazine: Soda Collectibles
    • Antique Advertising Association of America: Breweriana
  • Contact

Portfolio Archives: Breweriana

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Henry Zeltner Brewing Co. Pre=Prohibition Serving Tray, New York City, N.Y. Circa 1905
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Henry Zeltner Brewing Co. Serving Tray, Circa 1905

BrewerianaBy Randy HuetschFebruary 9, 2025

Here is a great and very early metal serving tray from the Henry Zeltner Brewing Company which was in New York City. This particular tray advertises their Old-Fashioned beer style and also their Dark and Light along with their Extra Pale brands of beer. This particular brewery was in a very competitive New York City…

Buffalo Brewing Co. Ale & Porter Beer Serving Tray, Buffalo, N.Y. Circa 1910
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Buffalo Brewing Co. Metal Serving Tray, Buffalo, N.Y.

BrewerianaBy Randy HuetschFebruary 9, 2025

Here is one my favorite stock trays, the dogs playing poker and drinking beer while smoking cigars! This particular version of this stock tray comes from the Buffalo Brewing Company out of New York. Being a stock tray, this simply means that many different advertisers chose this image and then asked the printing companies to…

Western Brewery Co. Wood Box, Western Brewing Co, Belleville, IL. Circa 1900
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Western Brewery Beer Box, Belleville, IL. Griesedieck Bros Brewing. Circa 1900

BrewerianaBy Randy HuetschOctober 1, 2024

Featured is a beautiful old wood or wooden beer brewing company box from the Griesedieck family-owned Western Brewing Company which was in Belleville, Illinois prior to prohibition. This box would have carried 24 bottles of beer in it and is the forerunner to the more modern cardboard boxes which started in earnest after prohibition ended…

J.G. Schemm Brewing Co. Serving Tray, Saginaw, MI. Circa 1900
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J. G. Schemm Brewing Company Serving Tray, Saginaw, MI. Circa 1900

BrewerianaBy Randy HuetschSeptember 27, 2024

Here is a beautiful pre-prohibition serving tray from the JG Schemm Brewery which was based in Saginaw, Michigan. The colors on this tray are remarkable, and very representative of the Chas. Schonk tray manufacturing company out of Chicago, IL. The tray verbiage is rather simple, as it simply states “Pure Malt Beer”. I am sure…

Faust Ceramic Glazed Pottery stoneware stein. Anheuser-Busch. Circa 1910
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Faust Pottery Beer Stein, Anheuser-Busch, St. Louis, MO. Circa 1910

BrewerianaBy Randy HuetschSeptember 27, 2024

Here is one of the series of Faust steins from Anheuser-Busch advertising their brand of beer called Faust. Faust comes from a German play called Dr. Faust, and the devil character is prominent in the play. The Faust family was intermarried into the Busch family, hence, the beer was named after that relationship with the…

Cerex Prohibition Drink Box, Star Beverage Co, Belleville, IL. Ca. 1920
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Cerex Prohibition Drink Wooden Box, Star Beverage Co., Belleville, IL. Circa 1920

BrewerianaBy Randy HuetschSeptember 23, 2024

Here is a beautiful and rare wood box from the Star Beverage Company, formerly the Star Brewery which was based in Belleville, Illinois for many years, both pre and post prohibition. During the prohibition years, many breweries produced soft drinks, near beers, and other food products in order to keep their employees going and to…

Moerschel Springs Brewing Co. St. Charles, MO Lithograph. Circa 1905
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Moerschel Springs Brewing Co. Lithograph, St. Charles, MO. Circa 1905-1910

BrewerianaBy Randy HuetschSeptember 22, 2024

Here is a beautiful lithograph featuring salt water fish with a nice advertisement from the Moerschel Springs Brewery which was in Saint Charles, MO. St. Charles is a western suburb of St. Louis. The Moerschel family also had a brewery in Jefferson City and Sedalia, MO also, making them one of the few MO brewing…

Wm. J. Lemp Brewing Co. Stoneware Stein, St. Louis, MO. Ca. 1900
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WM. J. LEMP STONEWARE STEIN, ST. LOUIS, MO. Circa 1900

BrewerianaBy Randy HuetschAugust 30, 2024

Pictured here is a beautiful stoneware beer stein from the William J. Lemp Brewing Company which was formerly based in Saint Louis, Missouri before prohibition. The Lemp brewery produced the famous brand of Falstaff which later was sold throughout the United States in many brewery locations. This particular stoneware stein has a pewter lid and…

F. Ruhstaller Brewery, Sacramento, CA. Gilt Edge Steam Beer, 1898 Calendar.
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THE FRANK RUHSTALLER ONCE RULED SACRAMENTO!

BrewerianaBy Randy HuetschAugust 24, 2024

Here is a special 1898 dated calendar from the Frank Ruhstaller Brewing company whose brewery was one of the larger brewers in the West at one time. The Brewery was famous for their Gilt Edge Steam style beer. Of course they made other beers at that time too. This calendar is stunning with the colors…

Robert Portner Brewing Co., Serving Tray, Hofbrau Tivoli Beer, Alexandria, VA. Circa 1905
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ROBERT PORTNER BREWING CO. SERVING TRAY, ALEXANDRIA, VA. Ca. 1905

BrewerianaBy Randy HuetschAugust 6, 2024

Featured is a beautiful metal serving tray from the Robert Portner Brewery which was based in Alexandria, Virginia just outside Washington, D.C. prior to prohibition. Like many pre-prohibition trays, the Fortner brewery incorporated a beautiful scene of their massive brewery complex, but also snuck in a bottle of Hofbrau while advertising by name that brand…

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