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The Antique Advertising Expert
The Antique Advertising Expert provides free appraisals on your antique advertising collectibles.
The Antique Advertising ExpertThe Antique Advertising Expert
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  • Home
  • About
  • Antique Collectibles
    • Breweriana Collectibles
    • Soda Collectibles
    • Coffee Collectibles
    • Whiskey Collectibles
    • Tobacciana Collectibles
    • Dairy Collectibles
    • Wine Collectibles
    • Bakery Collectibles
    • Sign Manufacturers
  • Blog
  • Appraisals & Purchasing
  • In The Spotlight
    • Blue Wing Rye Whiskey Resurrects a Piece of St. Louis’ Distilling Past
    • St. Louis Post-Dispatch: Cook’s Imperial Champagne
    • American Pickers: Poll Parrot Shoes
    • MO History Museum: Coffee Collectibles
    • Country Living Magazine: Soda Collectibles
    • Antique Advertising Association of America: Breweriana
  • Contact

January 9, 2022

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Pierce Oil Co., Pennant Auto Oil Tin Sign, St. Louis, MO. Ca. 1920

THE PIERCE OIL COMPANY WINNING PENNANT OIL BRAND!

Antique Advertising CollectiblesBy Randy HuetschJanuary 9, 2022

What a better way to establish the superiority of your brand by calling it “Pennant”? I think it is safe to assume that the word pennant connotates a winner or champion, so naming an automobile oil “Pennant”, you would assume this oil is going to help your car run either fast or extremely well! And…

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