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  • Antique Collectibles
    • Breweriana Collectibles
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    • Dairy Collectibles
    • Wine Collectibles
    • Bakery Collectibles
    • Sign Manufacturers
  • Blog
  • Appraisals & Purchasing
  • In The Spotlight
    • The Antique Advertising Expert was a featured speaker at the National Association Breweriana Advertising (NABA) Convention!
    • Blue Wing Rye Whiskey Resurrects a Piece of St. Louis’ Distilling Past
    • St. Louis Post-Dispatch: Cook’s Imperial Champagne
    • American Pickers: Poll Parrot Shoes
    • MO History Museum: Coffee Collectibles
    • Country Living Magazine: Soda Collectibles
    • Antique Advertising Association of America: Breweriana
  • Contact

June 20, 2016

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White Rock Water Lithographic Rolled Edge Sign, Circa 1910

THE WHITE ROCK TABLE WATER BRAND PSYCHE FAIRY IMAGE SYMBOLIZED PURITY OF THEIR BRAND!

SodaBy Randy HuetschJune 20, 2016

The use a topless nymph fairy image was perfected by the White Rock Beverage Company in Whitestone, NY as it caught the attention of men and woman alike, and led their mineral water brand to the top in sales. White Rock Beverages is the nation’s oldest beverage company having been established in 1871, by pharmacist H.M. Colver…

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