Excelsior Brewing Co, Pilsener & Lager Beers, Brooklyn, N.Y. Serving Tray. Ca. 1905

THE EXCELSIOR BREWERY ONCE RULED N.Y.C.!

I love this metal serving tray, and of course, I like pre-prohibition era trays with the factory scene of the brewery building on them. This particular brewery tray from the Brooklyn New York based Excelsior Brewing Company touted their pilsener and German style lager beers which were the company’s trademark or flagship styles of beer.…

White Rock Beer Serving Tray, Akron, OH Brewing Co. Circa 1910

SOMETIMES ADVERTISING CAN BE SIMPLISTIC.

When I think about simplistic styles of advertising, this particular tray from the Akron Brewing Company in Akron, Ohio comes to mind. How much more simplistic can a brewery advertising campaign be? You name your beer “White Rock” and you add an image of a white rock in the background! The advertising campaign was done…

Roseneck Brewing Co, Richmond, VA. Champagne Beer Lithograph. Ca. 1900

ROSENECK BREWERY MADE CHAMPAGNE BEER?

The Roseneck Brewing Company from Richmond, Virginia was never a large scale brewery. Originally called the Richmond Brewery and located at Leigh Street and Hermitage Road, the brewery was in business from 1897 until prohibition ended their run in 1918 as it was approaching hard and fast. Run by Alfred von Nickish Rosenegk, the brewery…